
Land Rover Discovery Sport: More Sport, less Discovery
Discovery Sport is a new medium SUV, blending luxury and utility in a stylish package.
Back in the 1990’s, when the soft-roader craze hit the marketplace, Land Rover was perfectly placed to capitalise on the demand for high-riding, on-road sport utility vehicles (SUVs) with the first-generation Freelander. Not only did their smallest SUV look the part, with rugged styling thanks to grey side cladding and a raised ride height, but it also came with the brand equity earned through decades of building tough, go-anywhere vehicles.